P&G's Interactive Ad; Trump and Bloomberg Debut Super Bowl Spots: Friday's First Things First

Plus, McDonald's ridiculously fun pregame ad

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Marc Pritchard Says P&G’s First Multi-Brand Super Bowl Ad Is All About ‘Constructive Disruption’

When you’re a CPG conglomerate like P&G, why make a Super Bowl ad for one product when you can fit seven brands into the same spot? That’s exactly what P&G pulled off in its choose-your-own-adventure interactive game that debuted yesterday.

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