Give our readers an inside look at your brand's marketing approach by joining the Adweek Columnist Network. If you're a VP or above, submit your pitch.
Identification is just one layer of what it means to be a person of color. But proudly embracing one’s culture, traditions and heritage and sharing that unique perspective outwardly can oftentimes be a struggle and far more complex than what projected census numbers show. This is due to two factors: the individual’s own comfort level and their environment.
