Online Community Experience Drove This Independent Agency From the Start

The Social Element thrives on connection

Hosted by AMA Marketing Hall of Fame inductee Antonio Lucio, the Adweek Home / Work podcast breaks down the good, bad, ugly and extraordinary of balancing life and work. Tune in.

Independent agency The Social Element may be based in London, but the world—and the internet—is its office. Founder and CEO Tamara Littleton worked on online communities with the BBC before starting the company in her London garage 16 years ago with a 10,000-pound loan from her parents. “We used to talk to each other on Internet Relay Chat,” said Littleton of the early days.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Adweek magazine cover
Click for more from this issue

This story first appeared in the April 9, 2018, issue of Adweek magazine. Click here to subscribe.