Ogilvy Unveils 'USA 2.0' Restructuring Plan, Promises to Close Gender Pay Gap

WPP network will send 2/3 of raise pool to women

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Last week, WPP’s Ogilvy & Mather announced major changes to its American leadership structure as the latest developments in an ongoing shift that global CEO John Seifert calls “Next Chapter.” According to agency executives, the primary goal of this effort is to streamline Ogilvy’s operations in the U.S., thereby creating a faster and more agile network better equipped to serve clients’ needs.

U.S. CEO Lou Aversano shared the news publicly on Thursday in a town hall-style meeting streamed to employees at all of the network’s American offices.

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