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The pandemic changed consumer behavior, sending people online and into the ecommerce world. To address this massive shift that was already in the making, Horizon Media company Night Market has announced the second year of its advertising upfront dedicated to online shopping, eCommFronts.
Night Market will host “eCommFronts 2021: Winning the Digital Aisle” June 22-23, and this year, it has opened up the virtual event to brands, agencies and media platforms seeking to integrate next-gen tech-driven shoppable media into their media and marketing plans.
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