Ecommerce

Night Market’s eCommFronts 2021 Is the Sole Upfront Dedicated to Retail Media

Companies confirmed to participate include Criteo, Facebook, Kenshoo, Kroger, TikTok and Walmart

Night Market logo, which looks like a neon sign
Night Market has announced the second year of its advertising upfront dedicated to online shopping, eCommFronts. Night Market
Headshot of Kyle O’Brien
By Kyle O’Brien

June 1, 2021

The pandemic changed consumer behavior, sending people online and into the ecommerce world. To address this massive shift that was already in the making, Horizon Media company Night Market has announced the second year of its advertising upfront dedicated to online shopping, eCommFronts.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Headshot of Kyle O’Brien

Kyle O’Brien

Kyle O’Brien is a staff reporter for Adweek and editor of AgencySpy.

Recommended articles
Related Articles
Brand Purpose

Brooks Wants Your Ideas for Changing the World With Runfulnessicon-image

By Kyle O’Brien

Agencies

McCann Worldgroup Promotes Suzanne Powers to Global Presidenticon-image

By Kyle O’Brien

Mergers & Acquisitions

Forced to Flee Venezuela, These Agency Founders Recall Their Path to Successicon-image

By Kyle O’Brien

Climate Change

IPG’s Climate Action Plan Sets an Emissions Reduction Targeticon-image

By Kyle O’Brien

Microlearning
View All

Organize and Leverage Your Measurement Toolbox

Subscriber Onboarding and Engagement Done Right

Why Marketers Need Collaborative Work Management

How to Use Video at Every Stage of the Customer Journey

You Might Like

Why Marketers Can No Longer Ignore Data Governance

By Neustar

3 Ways Next-Gen Leaders Embrace Uncertainty and Drive Digital Transformation

By Courtney Rose

More Football Fans Than Ever Are Streaming Games and Here’s How to Reach Them

By Danielle Carney

Are You Making Informed CTV Ad Buys?

By DISH Media