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TBWA today announced changes in leadership for its New York offices, including the promotion of Nancy Reyes from president to CEO of TBWA\Chiat\Day New York.
Reyes, president of the Omnicom-owned network’s New York office since 2018, replaces CEO Rob Schwartz, who will now become chair of a newly formed TBWA New York Group—consisting of the Chiat\Day office, Lucky Generals New York and 180NY.
“Nancy is an exceptional leader, business partner to our clients and developer of talent,” said Troy Ruhanen, CEO of TBWA\Worldwide.
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