Multicultural Agency Cashmere Unveils Division to Help Brands With Social Good Initiatives

Effort is geared toward helping marketers engage with millennials and Gen Z

Get Louder recently collaborated with Ben & Jerry’s on the brand's Justice ReMix’d movement, which is focused on criminal justice reform. Get Louder

Cashmere, a Los Angeles agency specializing in marketing to multicultural millennials, is starting a division called “Get Louder” that will focus on helping brands craft and amplify their social good initiatives.

@Minda_Smiley Minda Smiley is an agencies reporter at Adweek.