Why Hiring Multicultural Agencies Is Good Business for Brands That Want Diverse Fans

Ten35 helps clients leverage culture as a competitive advantage

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Amid calls for brands and agencies to address systemic racism and hire more people of color in leadership positions, the heads of Chicago-based agency Ten35 want brands to improve how they hire and treat multicultural shops, too.

Advertising and communications industry veterans Ahmad Islam, Toni Harrison and Sherman Wright founded Ten35 in 2016 to provide clients with a combined solution of creative services and media engagement. With a staff composition of 85% people of color, 65% women and 10% LBGTQ+, the agency operates under the tagline “culture as a competitive advantage.”

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