Mondelez Consolidates Majority of Global Creative With WPP and Publicis

IPG's The Martin Agency remains global creative lead on Oreo and U.S. lead on Ritz

Mondelez, Publicis and WPP logos
The appointments are effective Sept. 1 but will be phased in gradually. Getty Images

Global snack behemoth Mondelez has concluded a lengthy review by consolidating its global creative account with WPP and Publicis.

@ErikDOster erik.oster@adweek.com Erik Oster is an agencies reporter for Adweek.
{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"agencies"}