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In-content advertising company Mirriad and tech-led communications business Looping Group have signed a partnership agreement which will see them jointly develop data-led content and placement opportunities for their clients.
Mirriad is an artificial intelligence-powered advertising platform that has offices around the world, including London, Paris, New York, Munich, Shanghai, Mumbai, India and in the UAE and Africa, and which has worked with companies such as Virgin Media, Deliveroo, T Mobile, Heineken and J&J. Its ad products are placement within content for TV, video on demand, music and other entertainment platforms.
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