MDC Partners-Owned Instrument Leads Deal to Acquire Brooklyn’s This Also
Expanding the Portland agency's footprint to New York
This Also will be folded into the Portland shop.
Instrument
Struggling ad agency network MDC Partners announced the acquisition of This Also, a digital brand and product innovation studio in Brooklyn, for an undisclosed amount. The deal was led by Instrument, the Portland agency that MDC owned a 51 percent stake in as of last April.
