Accounts

McCann Bags Designer Outlet McArthurGlen's European Creative Account

The business moves from VCCP and will include agencies from the UK, France, Germany and Italy within the IPG-owned agency network

An ad for Reebok in which a person jumps in the air
McCann's goal is to extend consumer growth among key markets.Diensen Pamben/Newsteam/Getty Images
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By Stephen Lepitak

July 5, 2022

The European creative account for designer shopping outlet owner and developer McCarthurGlen has been handed to McCann across the U.K., France, Germany and Italy.

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Headshot of Stephen Lepitak

Stephen Lepitak

Stephen is Adweek's Europe bureau chief based in Glasgow.

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