AdFreak

Mars Temptations Made a Halloween Horror Movie—for Cats

It took more than 100 people to create the four-minute film by adam&eveDDB, which features every cat's worst nightmare

a cat standing on a dark kitchen sink — The short movie was shot on a miniature set, which comprised of 400 handcrafted miniature props.Mars Temptations/adam&eveDDB

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Pet food brand Mars Temptations and agency adam&eveDDB have released a four-minute animated Halloween horror movie for cats, which was made using 400 handcrafted miniature set props and CGI cats.

The film, titled “Scaredy Cat,” follows a lone cat in a spooky house that follows a ball of string as it moves throughout the building past falling ornaments, a creepy rocking chair and a TV that turns on to play a terrifying clip of an old woman.

Sara Spary

Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.

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