Majority Is Adweek's 2022 Breakthrough Agency of the Year

In only its second year, the Atlanta shop has proven it has something to say

Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.

If you ask Majority founder Omid Farhang to reflect on the past two years since creating the company, he’d describe a beginning rife with “beautiful accidents and unintended consequences.” Despite how that may sound, he means it in the best possible way.

“When we started the company, [the partners and I] put plans in place. But one of the smart things that we did was leave room for unanswered questions,” Farhang said. “And by doing so, we opened ourselves up to possibilities that we couldn’t have imagined on our own as first-time entrepreneurs.”



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Adweek magazine cover
Click for more from this issue

This story first appeared in the Dec. 12, 2022, issue of Adweek magazine. Click here to subscribe.