London Agency Gravity Road Launches Gaming, Esports Marketing Practice

You & Mr Jones-owned company hops on growing trend

Gravity Road was founded in 2011 and acquired by You and Mr Jones in 2018. Gravity Road

Gravity Road, a creative agency based in the U.K. owned by tech-focused marketing shop You & Mr Jones, is known for taking Sainsbury’s viral with feel-good ads and creating an 8-bit game via Instagram. Today, the agency announced the launch of a gaming, esports and sponsorship marketing practice, which will be run out of its New York office.

Mitch Reames is a freelance writer based in southern Oregon. A 2017 graduate of the University of Oregon school of journalism and communications, Reames covers a wide range of industry topics including creativity, agencies, brands, esports and more.