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Like several other longtime Super Bowl advertisers, Kia is sitting out this year’s Big Game. It marks the end of a 10-year run in the game, with many well-regarded (and often funny) spots, including one starring Melissa McCarthy in 2017.
In lieu of advertising, the automaker is expanding its Accelerate the Good charitable program that supports American youth. Today, Kia announced several donations to football programs at U.S. high schools most in need.
The first donation of $50,000 is going to Woodrow Wilson High School in Camden, New Jersey (which is in the process of changing
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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