Joakim Borgström, BBH’s Singapore Creative Chief, Is Now the Network’s Worldwide CCO

Outgoing leader Pelle Sjoenell is headed to Activsion Blizzard

Joakim 'Jab' Borgström joined BBH London in 2014, became its Singapore CCO in 2016 and is now worldwide CCO. BBH

Agency network BBH has a new global creative chief.

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@griner david.griner@adweek.com David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."
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