Jane Maas and the Lasting, Honest Impact She Left On Advertising

The industry legend was much more than ‘the real Peggy Olson’

Jane Maas passed away last week at age 86.

Tributes continue to pour in for Jane Maas, the advertising executive who came of age in the go-go ’60s and became an industry powerhouse. Often dubbed as “the real Peggy Olson” in reference to the Mad Men character played by Elisabeth Moss in the popular series, the 86-year-old died last week in South Carolina, where she had moved in early 2016 to be closer to her two daughters.

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@zanger doug.zanger@adweek.com Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies.
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