Invisalign Taps TikTok Influencers Like Charli D'Amelio and Gains Social Clout

Sales among teenagers jumped 25% in Q3

For most teens, years of bracket tightening, wire changes and orthodontist appointments are not something they look forward to. But when their favorite TikTok stars and internet influencers use their platforms to promote a slick alternative, straightening their teeth changes from a dreaded necessity to a trendy form of self-care.