Innocean Expands Its Creative Team With a Series of New Hires

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Innocean Worldwide Americas has expanded its creative team with a series of new hires while also promoting an associate to creative director.

“Part of putting Innocean on the map is recruiting people from all over the map,” Innocean CCO Eric Springer said in a statement. “Yes, as everyone says, it’s all about the work. But for us in Huntington Beach, [Calif.], it’s all about the people.”

Jeff Bossin, is joining Innocean as vp, group creative director, overseeing integrated national campaigns for Hyundai.

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