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Today Twitter announced that it has promoted head of U.S. agency development Stephanie Prager to head of global agency development, consolidating the two roles.
The move is part of the social media company’s plans to evolve its relationships with the biggest names in the ad industry in the new year. Prager, who is herself a veteran of several major media agencies, will now be responsible for managing all partnerships with global holding groups including WPP, Omnicom, Publicis, Interpublic Groupe and Dentsu.
In her new position, she will oversee the platform’s teams of global leads—each of which is assigned an agency holding group, and its U.S.
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