How the Advertising Landscape Will Continue to Evolve in 2019

Holding companies and Amazon will see big change in the coming year

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Advertising has historically been powered by media. While this is still the case, technology is increasingly at the industry’s center of gravity. This shift, along with outside influences ranging from the economy to politics, has brought the industry to a pivotal moment. Everything from how and where we connect with consumers to the architecture of the advertising business is being reimagined.