How Havas Media Is Investing in Talent to Supercharge Its Data Capabilities

Agency will work with clients’ existing programs to drive the best outcomes with their data

Attend Convergent TV Summit West, Oct. 11–12 in LA, to learn new strategies to navigate the evolving media landscape. Sign up for free.

Havas Media has made a concerted effort to bump up its data offerings lately, investing heavily in data, analytics and martech to provide more value for clients. To that end, it hired former Accenture global managing director Mike Bregman in May as chief data officer, who has quickly been building a team of specialists to boost its offerings in these areas to keep ahead of client needs.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in