Experience ADWEEK House at Cannes, June 16-19. We’re celebrating 45 years of reporting with Now and Next—a creative opportunity for brands to define who they are and their future in the industry. Register .
Even in today’s ever-shifting corporate nomenclature, it’s rare to come across a title like chief true officer. This unique moniker belongs to Alvin Stafford, who is also a partner at Black-owned and minority-led marketing consultancy Think TRUE.
Stafford had been in the business of multicultural, purpose- and authenticity-led marketing for 15 years before Think TRUE came to be. He was running his boutique agency, The Blueprint Collective, with a specialization in basketball, community and entertainment marketing.
While
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Spring Special
Save 30% Off an ADWEEK Subscription Today!
Already a member? Sign in