How Agencies Around America Are Encouraging Employees to Vote in the Midterm Elections

Some are shutting down completely on Nov. 6

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Anyone who believed advertising to be an inherently apolitical industry has almost certainly been disabused of that idea as the U.S. reaches the end of another contentious, divisive election season. The number of political side projects created over the past two years alone is enough to suggest that the business is more engaged than most.

Yet, according to data provided to IPG’s Huge by SaaS platform Resonate, a striking 43 percent of marketing and media professionals don’t plan on making it to the polls this year.



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