Experience ADWEEK House at Cannes, June 16-19. We’re celebrating 45 years of reporting with Now and Next—a creative opportunity for brands to define who they are and their future in the industry. Register .
Go through any agency’s doors, and more likely than not, you’ll see it’s awash in millennials and even Gen Z.
In an industry obsessed with the latest and greatest, this doesn’t exactly come as a surprise. Advertising’s fixation on youth is having a real impact on older, more seasoned employees who feel as though their age is working against them. But now agencies are finally waking up and making changes to address ageism, particularly as workers with years of experience push back against the notion that younger employees are by nature more digitally savvy and cheaper.
Changing
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Spring Special
Save 30% Off an ADWEEK Subscription Today!
Already a member? Sign in