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We’ve seen writers and art directors pitch themselves to agencies in all sorts of creative ways over the years. But dare we say, this might be our favorite yet.
Chase Zreet, a copywriter at Firehouse in Dallas, really wanted to work on the Sprite account at Wieden + Kennedy New York. So, to pitch his services, he did the obvious thing—he sent a cover letter. Less obvious: It came in the form of an insanely creative and entertaining three-minute rap about his obsession with the lemon-lime beverage and his own potential for making great ads for it.