Two of 2020’s most popular and memorable Super Bowl ads came from Jeep and Rocket Mortgage. They weren’t dreamed up in the halls of a massive agency network, but rather at Highdive, a 4-year-old boutique shop in Chicago with about 30 full-time employees and lots of ambition.
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This story first appeared in the Dec. 7, 2020, issue of Adweek magazine. Click here to subscribe.
