Havas Group Media Hires Chief Data and Innovation Officer From Dentsu Aegis Network

Bret Leece arrives in the new global role

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Havas Group Media has hired Bret Leece in the newly created global role of chief data and innovation officer.

Leece will be responsible for data sourcing, overall data governance, audience planning and commercialization and work closely with Havas’ strategy, research and analytics teams.

“More than ever, clients want engaging, meaningful content to communicate with their customers—they want that content to be built on a data foundation comprised of what their customers think, feel, and do,” Havas Group Media CEO Peter Mears said in a statement.

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