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Advertising agency network Publicis Groupe has named GroupM’s CEO for EMEA Demet İkiler as its chief operating officer (COO) for EMEA.
İkiler, who was also the country chair for WPP in Turkey and a member of GroupM’s global leadership team, will join the rival agency network and be charged with scaling and delivering new cross-culture solutions for clients.
Reporting to Loris Nold, CEO for Europe, Middle East and Africa, İkiler will also take a position on the Management Committee of Publicis Groupe too.
“I have been hoping to partner with her for years and cannot envisage a better way to take on our greater ambition for the EMEA region,” Nold said in a statement.
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