Getty Images Poignantly Shows How History Truly Does Repeat Itself

From pandemics to protests, Havas Munich highlights the cycles of world events

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We are living in historic times, and sometimes it can feel as though we are sailing in uncharted territory as we navigate a pandemic, political upheaval, climate change and more.

But while living through history can feel overwhelming, image library Getty Images has released a campaign that reminds us that our own lived experience has often been mirrored in another time and place.

The social and outdoor campaign, titled “History Repeats” and created by Havas Munich, features a series of current photographs of major events juxtaposed against similar events from the past.

The photos used in the campaign are unedited, but appear almost identical—highlighting how current events often have a historical counterpart and a visual parallel.




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