FYI Brand Communications Becomes FYI Brand Group, Creating 5 New Divisions in Relaunch

FYI Brand Group, a communications, brand strategy and marketing agency that was first founded in 2001, unveiled a relaunch this week that featured a new name, new divisions and a renewed focus on driving the story for its clients, which include stars like DJ Khaled and French Montana, athletes like Russell Westbrook and Amar’e Stoudemire and luxury brands like Yves Saint Laurent.

FYI’s founder Tammy Brook said that the relaunch came from a growing realization within the company that there was a need to reorganize according to clients’ needs in 2018.