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Tom Sebok, a longtime agency executive who formerly served as North American CEO of Y&R and most recently ran the global PepsiCo account at BBDO, has joined Meredith Xcelerated Marketing (MXM) as its chief client officer.
He will report to president Georgine Anton, who held the CCO title before being promoted to evp, general manager in 2015 and president the following year.
“Tom brings to MXM 25 years of experience in shaping the marketing strategies of some of the world’s leading brands, including Pepsi, Campbell’s, Ford, FedEx, Goldman Sachs, AT&T and Virgin Atlantic,” read a statement from Anton, who called the new hire “an innately talented leader known for building great relationships with clients, providing them with the highest level of strategic counsel and demonstrating deep commitment to building their businesses.”
“This is the perfect time to join Georgine and the MXM team,” Sebok added, citing the organization’s “unique combination of deep digital,...
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