Fallon Names Agency Veteran as Chief Marketing Officer

In the new role, Niki Dobratz will oversee business development and growth for Fallon’s Minneapolis headquarters, leading pitches and developing strategies to grow new and existing business and help Fallon evolve and keep pace with changes in the industry.

The appointment follows the departure of Fallon chief creative officer Jeff Kling, who resigned earlier this month to move to New York with his family and “take some chances professionally.”

“As CMO, Niki will help us transform our new business offering, doubling down on our pioneering approach to creative media,” Fallon CEO Mike Buchner said in a statement.