Mergers & Acquisitions

Exclusive: S4 Capital Acquires 2 Agencies, Signals More to Come in 2021

Decoded Advertising and Metric Theory join the S4 fold

Adweek Fastest Growing honoree Decoded Advertising merges with MediaMonks. S4 Capital

By Doug Zanger

January 4, 2021

Sir Martin Sorrell’s S4 Capital is starting off 2021 with two acquisitions.

Doug Zanger
@zanger doug.zanger@adweek.com Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies.
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