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Pioneering California brewery Lagunitas Brewing Company has appointed Canvas Worldwide as its U.S. media agency of record, following an internal review.
The appointment follows a multistep review process lasting about four months, according to a source with knowledge of the review. Lagunitas previously worked with Stripe Theory, which was recently acquired by Acceleration Community of Companies.
Canvas Worldwide will be responsible for all media communications, planning and activation responsibilities in the U.S. for Lagunitas, leading the account from its Los Angeles office.
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