Accounts

Exclusive: David&Goliath Debuts First Work as Jollibee North America Agency of Record

"Serving Joy Daily" seeks to fuel growth efforts across North America

The campaign supports Jollibee's effort to expand to over 300 locations by 2024.
The campaign supports Jollibee's effort to expand to over 300 locations by 2024.David&Goliath, Honeybee Foods Corporation
By Erik Oster

March 26, 2021

Pursuing ambitious plans for growth in North America, Filipino multinational fast food chain Jollibee launched a campaign this week from its first creative agency of record in the region, David&Goliath.

Erik Oster

Erik Oster is Adweek's senior writer covering Agencies.

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