Dentsu Predicts Global Ad Spend Will Hit a Record $745 Billion

The agency's forecast predicts growth of 9.2% for the year

Ad spend is set to grow by 9.2% this year, fueled by the rise in digital activity which is expected to account for over half (55.5%) at $408 billion.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in