Dentsu Aegis Network Acquires Digital Marketing and Commerce Agency Digital Evolution Group

DEG will partner with Isobar to become DEG, Linked by Isobar

Dentsu Aegis Network's acquisition creates a new entity. Dentsu

Dentsu Aegis Network has acquired digital marketing and commerce agency Digital Evolution Group (DEG). DEG will partner with Isobar to become DEG, Linked by Isobar. The new offering is designed to help strengthen Dentsu Aegis’ growth strategy in the U.S. Financial terms of the deal were not disclosed.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

@ErikDOster erik.oster@adweek.com Erik Oster is Adweek's senior writer covering Agencies.