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DDB Chicago just won its first account under new leadership, and CEO Andrea Diquez is looking forward to launching creative and business strategy that elevates the leader in pest control’s cultural relevance.
“Orkin has great brand awareness, and I think they are looking to become more breakthrough creatively,” Diquez told Adweek. “Everyone knows who they are, but we want to make them part of the conversation.”
DDB North America announced today that Orkin has selected DDB Chicago as its strategic business and creative agency of record.
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