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CPB has a new global chief executive as the agency embraces change for a new era.
The MDC Partners agency hired Marianne Malina as global CEO following Erik Sollenberg’s departure from CPB last month. Malina will take on the role effective May 17, joining a CPB leadership team that includes CCO Jorge Calleja, who recently joined CPB from Blizzard Entertainment, and managing director Ryan Skubic.
Malina previously spent over two decades with Austin-based Omnicom agency GSD&M, where she served as president since 2012.