Combs Enterprises Selects Droga5 as Global Creative Agency of Record

Sean Combs' business venture selected the Accenture shop across a number of brands

Combs Enterprises, a business venture from celebrity business mogul Sean “Diddy” Combs, has appointed Accenture-owned Droga5 as its global agency of record across several brands. The appointment comes as Combs Enterprises outlines ambitions to grow across the entertainment, luxury and lifestyle categories. Combs Enterprises will work with both Droga5 New York and Droga5 London, which was recently selected as Adweek International Agency of the Year.

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@ErikDOster Erik Oster is an agencies reporter for Adweek.