Coca-Cola's Polar Bears, Now 25 Years Old, Return to Share Their Rules for a Loving Household

Agency David builds on its earlier, heartwarming spot

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If you want to feel old, drink in the fact that Coca-Cola’s beloved polar bears are now 25 years old.

In a 45-second Christmas ad created by agency David Sao Paulo, the bears offer life lessons akin to Little Golden Books and continue to give viewers all the feels.

“Christmas Rules” shows the polar bear family readying their home for Christmas. House rules are simple: if you need help, ask; keep traditions alive; connect with loved ones far away; and always have room for one more guest.

Set to a cover of Phillip Phillips’ “Home,” the ad ends with a neighboring penguin family joining the bears for dinner.

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