Carlsberg Welcomes Brits Back to Pubs for Their First Long-Awaited, Socially Distant Pints

Agency Fold7 marks the end of the U.K.'s monthslong lockdown

Friends sat in pub garden — British pubs reopened for the first time since March this weekend. Carlsberg welcomed them back with a new campaign. Carslberg / Fold7

July 6, 2020

LONDON—It’s a cliché, but just as with tea, pubs really are central to British culture, and many Brits have been dreaming of a proper pub-poured pint since they closed on March 20 as England went into lockdown.

Sara Spary

@saramayspary sara.spary@adweek.com Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.