Cannes Lions

Cannes Lions Adds 'Creative B2B' Category for 2022

Creative festival will also expand Media awards and tweak Commerce Lions

As the Cannes Lions International Festival of Creativity plans to return to being an in-person event in June 2022 after two years of remote programming, the awards program has announced a new category dedicated to b-to-b marketing.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in