California Avocado Commission Puts the ‘CA’ in ‘Avocado’

A new campaign from MullenLowe LA raises awareness about California avocados

MullenLowe's ad for California Avocado Commission with the letters
MullenLowe's ad for California Avocado Commission with the letters "CA" as the moon and stars. MullenLowe

The Golden State is hoping a well-timed marketing push can help it get a larger slice of the avocado market.

@ShawnPaulWood Shawn Paul Wood is a freelance writer for Adweek.