Bryan Cranston Does His Best Jack Nicholson Impression in Mountain Dew’s Super Bowl Ad

The spot is a comedic riff on horror film The Shining

Experience ADWEEK House at Cannes, June 16-19. We’re celebrating 45 years of reporting with Now and Next—a creative opportunity for brands to define who they are and their future in the industry. Register .

Mountain Dew has revealed its Super Bowl ad, which shows Breaking Bad’s Bryan Cranston and Black-ish star Tracee Ellis Ross comically recreating one of The Shining’s most iconic scenes.

The spot is essentially a 30-second spoof of said scene, except this time it’s Cranston in the role of maniacal Jack Torrance, the character famously portrayed by Jack Nicholson in the 1980 horror film. Opposite Cranston is Ellis Ross, who plays Torrance’s terrified wife as he tries to bash down a bathroom door to attack her.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in