British Influencer Agency Seen Connects Expands Into US With LuluLemon and Panasonic Briefs

Stateside, the business will be led by Rich Devine as lead senior vice president

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British influencer marketing agency Seen Connects is expanding its services into the U.S, having begun working with clients such as Lululemon and Panasonic.

The agency expansion will be led out of Brooklyn by Rich Devine, formerly of KayBanc Capital Markets and Reprise Digital, who will take the role of U.S. lead svp to oversee business operations and client delivery.

The appointment by sporting apparel brand Lululemon followed a competitive pitch run in Los Angeles and will see Seen Connects aim to support personal trainers as they represent the company.

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