Diversity, Equity and Inclusion

Seeing Campaign Fails, Ad Pros Launch a Multicultural Agency to Help Brands Do Better

Pop’N Creative founders aim to better serve creative projects

Jessica Lane and Lori Hall — Jessica Lane (left) and Lori Hall co-founded Pop'N Creative in early 2020.Pop'N Creative

June 17, 2020

Coming from the entertainment marketing industry, Jessica Lane and Lori Hall, the co-founders of Atlanta-based agency Pop’N Creative, have seen some pretty tone-deaf brand campaign pitches.

Ian Zelaya

ian.zelaya@adweek.com

Ian Zelaya is an Adweek reporter covering how brands engage with consumers in the modern world, ranging from experiential marketing and social media to email marketing and customer experience.

Diversity, Equity and Inclusion

Seeing Campaign Fails, Ad Pros Launch a Multicultural Agency to Help Brands Do Better

Pop’N Creative founders aim to better serve creative projects

Ian Zelaya

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