Cannabis

Boutique Agency Opens to Help Cannabis Marketers Navigate the Brave New World of Paid Ads

Mattio+Fiore will tackle out of home, creative, search, media buying and more

Boutique Agency Opens to Help Cannabis Marketers Navigate the Brave New World of Paid Ads
The new shop, based in the canna-friendly Venice neighborhood of Los Angeles, will focus on paid media and performance marketing.Adweek, Getty
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By T.L. Stanley

March 24, 2022

Cannabis marketers like Acreage Holdings and Weedmaps have tried—and failed— to buy ads on America’s largest commercial stage, the Super Bowl.

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T.L. Stanley

T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, plant-based food products, pop culture and creativity.

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